Mailmodo, an email marketing platform known for simplifying AMP emails for higher conversions, has released the State of Email 2024, its annual report, with an AI reader to improve user experience.

Thanks to this AI reader, people don’t have to skim the entire report to learn more about a particular topic. They can instruct the AI reader with a question and get an answer based on the report in the chatbot. This step was added to improve the experience and usability of the report.

“Reports like the State of Email contain valuable insights and benchmarks that are immensely helpful for formulating better strategies. However, its target readers, like email marketing managers and leaders, have to spend a lot of time getting to the topic they’re interested in. We wanted to fix this problem and optimize reader experience using AI, " says Aquibur Rahman, CEO of Mailmodo, explaining what inspired them to include this feature.

The State of Email 2024 has learnings and tips from over 250 email experts and covers topics like email design, deliverbaility, strategy, interactivity, and AI. Last year, the data from the State of Email was featured on Statista and recorded 1500+ downloads, 400+ citations, and 10K reads.

The State of Email 2024 is a must-read for email marketers as it helps them.
✔ Learn industry benchmarks and projected trends

✔ Discover what made these experts' email campaigns tick

✔ Reach the relevant insight or statistics quickly with an AI reader

It was launched on Product Hunt on January 31, 2024, with over 110 upvotes and 50 positive reviews. An important read for everyone leveraging emails for business, it helps create an outline for action items to improve email ROI.